- Another reason to drive traffic from social networks: "90% of your crappy traffic comes from Google" #scw09 (RT @davemcclure) #
- Provocative–but it is true? Sandberg: "People want to interact with their marketers as they do their friends" #facebook #
Sep28
Sep21
- Wow. Facebook stores 80 billion photos, and it servers 1.2 million photos per second(!) at its peak. #TC50 #
- Smart move: Facebook Connect is trying to rebrand itself as a sharing platform, rather than merely an authentication system. #TC50 #
- Holy cow! 20 clicks per newsfeed item with JibJab's Facebook Connect's implementation. Great presentation by @jibjiab at #TC50 #
- On JibJab, Facebook Connect DOUBLED conversion rates at Sign-On Page at #TC50 #
- Have you grabbed your companies name for the Twitter API? Register now before someone else does! http://ow.ly/pO3o #
Sep14
- Interesting: Display Ad inventory on Social Networks accounts for more than 20% of entire market http://ow.ly/oF1w #
- V. Interesting: "StalkerCheck, I Mean FanCheck: New App Gains 5 Million Users in One Day" http://ow.ly/p1MK #
Sep07
- Study of Twitter effect: Rev up 18% for retailers w/ social media strategies vs. 6% decline for other co's http://ow.ly/o4JJ #
Sep03
I spoke with a VC at a top-shelf firm the other day. He said (paraphrasing), “Sure, users spend a lot of time on social networks. But they aren’t a significant source of traffic to other sites.” Well, there is further evidence that this past, Google-centric view of the Internet is changing – fast. To wit: the number of links posted by users on Facebook doubled from 9mm to 18mm each day in the five months between April and August 2009, according to this story in the Financial Times.
And the impact of this sharing can be dramatic. According to the article, links from Facebook now represent 19% of all traffic to the Huffington Post and they are the number one driver of traffic to Perez Hilton.
Imagine if your site grew its user base by 19% with links from Facebook. Imagine if Facebook referred more traffic to your site than Google! It’s possible now, and it will be increasingly important as the volume of external links from Facebook continues to explode over the next year. And of course, we’d love to help you do it.
