May28
fbFund has announced that we are a “fbFund 2009 Recipient” (see the entire list). The fbFund was created to support efforts outside Facebook that use it’s application frameworks (called platform, connect and iphone). We are happy to receive the honor (and $1000 in advertising credits).
It is our strong conviction that our service helps Facebook’s mission (to increase sharing on its platform), and this award validates our belief. (Of course, we also strongly believe that we help web surfers and sites, too.)
May26
This weekend, Facebook asked us (as part of our fbFund application) to submit a description of what we do in 256 characters or less. A description of this length is essentially an elevator pitch, and I am psyched about what Nathaniel and I came up with. Here it is:
SocialFeet enables any website to implement “Activity Stream Publishing” easily. With the SocialFeet widget, a website can increase traffic dramatically by empowering its visitors to stream their activities to Facebook, Twitter, and other social networks.
I like this description because it is accurate, concise, plainspoken, novel and memorable. That’s a lot of punch for essentially three words–Activity Stream Publishing! So far, the initial reaction was quite positive on the Memorial Day BBQ circuit, and I’ll be interested to see how it fares with our customers, funders and other thought leaders in our nascent but rapidly growing space.
